Yes, it is not an image.
If the conventional way which you have already tried is not working then you will have to go with these.
The way to use the first action is to first take an image of the area you need and then the action searches the image on the screen, finds it and then you can click it.
Or if you use the second option it uses OCR to search for that text on the Screen.
I will recommend this one first
Another option is navigating through Sendkeys