Hi Caroline,
So are you trying to import data to an entity which has a PersonName data type?
On the Excel which you exported from the entity, please try to modify the column name of each PersonName column to:
Given name of people→PEOPLE_GIVENNAME
Middle name of people→PEOPLE_MIDDLENAME
Surname of people→PEOPLE_SURNAME
Then following the steps in the documentation, I assume you would get a green Match for Mapping status.
The first time when test with a PersonName column, I also get the error. So click Show mapping button, I found that the Target entity for each PersonName column is different from the Source. So I change the column name according to the target name then it works.

Please try it on your side and post back if it will work for you.
Best regards,
Mabel Mao